Hiring a new employee brings the promise of delegation and an increase to the hiring advisor's individual capacity. Yet despite the promise that hiring offers, many firms struggle to see a meaningful lift from new team members. What often appears to be an onboarding issue – slow ramp-up, mismatched expectations, or underperformance – is more accurately a hiring issue. In an industry where talent is scarce and the cost of a bad hire is high, selecting the right person for the right role is one of the most strategic decisions an advisory firm can make. And counterintuitively, long-term growth may depend not on hiring someone like the advisor, but someone fundamentally different.
In this article, Sydney Squires, Senior Financial Planning Nerd, describes the potential pitfalls of hiring someone too much like themselves and how to ensure that the new hire is inclined toward their role – most often, by hiring their opposite.
Employees who are too similar in aptitude to their manager often gravitate toward the same work, leaving essential but unappealing tasks untouched. This can lead to one of three unsatisfactory outcomes: the advisor ends up keeping the tasks they intended to offload, an additional hire is made prematurely to handle the gap, or the new employee exits due to misalignment – all of which reduce efficiency and hurt firm profitability. Instead, sustainable delegation and firm growth come from hiring someone whose strengths and interests are the advisor's weaknesses. This strategy increases the likelihood that the new hire will not only accept the delegated work but also take ownership of it and improve it over time.
To maximize hiring effectiveness, tools like the Working Genius framework offer a structured way to assess candidates' natural inclinations and identify how their strengths map to the job responsibilities. By first determining which tasks need to be delegated, then identifying the personality traits and aptitudes needed to perform them well, managers can attract candidates whose native genius aligns with the firm's operational gaps. This increases not only the likelihood of long-term retention but also the odds that the employee will innovate and streamline processes that previously stalled firm growth.
When interviewing for a role, asking questions about the candidates' favorite work and what they enjoy can also be instructive. Someone who loves brainstorming and big picture work may struggle with a role that is solely checklist-oriented – and vice versa. Working Genius or other assessments can articulate a candidate's potential strengths in a structured, relatively unbiased way.
Ultimately, delegating to someone who finds joy and energy in tasks the manager finds draining not only boosts morale but leads to more effective execution and even innovation. Over time, this symbiotic dynamic allows the advisor to redirect focus toward higher-impact activities like business development, while empowering the new hire to refine processes and assume greater responsibility. When hiring decisions are driven by strategic self-awareness and intentional role design, advisors unlock a virtuous cycle of trust, delegation, and growth. The result is not only a more efficient firm, but a more fulfilled team – and a founder who can spend more time in their own zone of genius, building the business they envisioned in the first place!
